Shanghai Barbie House
As the financial crisis continues to take it’s toll, there appears to be certain markets that are completely insulated, but only at the very top-end of the luxury real estate markets – such as Barbie Doll Houses.
Mattel has just spent $30 million opening a “House of Barbie,” in Shanghai. The House of Barbie is the first Barbie flagship store and two new dolls, “Shanghai Barbie,” and her closest friend, “Cute Asian-looking Barbie friend no.233,” were created for the launch. 
The enormous 3,400 square meter store is at 550 Huai Hai Lu, one of Shanghai’s premier shopping areas. “We believe in Girls’ dreams,” is their current tagline, although I have a feeling that might have to go after more careful consideration. One has to assume that this store has been in the works for some time, and presumably pre-credit crunch.
We believe in Girls' Dreams
When I first became aware of this store, I did wonder at the sense of 3,400 msq2 devoted entirely to Barbie dolls, but it turns out to be slightly more sophisticated than that. Whilst promoting the idea that what every girls’ dreams should be all about is – shopping, the store offers other facilities also, such as a the ability to be a fashion designer for the day and “create your own Barbie styles;” as well as a runway show from world-renowned designers; a full service spa and an opportunity to have your photo taken with Barbie. Not forgetting the shopping. Whether this idea will weather the current financial climate remains to be seen, but for any of you who might be interested in these things, here are a few photos of Shanghai Barbie and her friend. In fact Shanghai Barbie has an entire website about her. Sweet dreams…….
Shanghai Barbie
Shanghai Barbie's friend
{ 10 comments… read them below or add one }
I feel disturbed and giddy at the same time. I’m sure there’s several psychological events going on in a culture of brunettes idolizing this blond.
Fahrens last blog post..Princess Grace Awards Gala
I am conflicted also. I can’t decide whether to be horrified or excited
Perhaps I should go shopping?…….
Over thinking again Mark- just shop – it will work out fine LOL. Maybe its all a bit too pink for you!
Elisabeth Sowerbuttss last blog post..Starting a Successful Blog
Shopping – it’s all about the shopping
I would have loved to have been asked to launch this fabulous store!
But then on the other hand I will launch the Barbie hotel instead!!!!!!
XXXX Sarah Burge http://www.reallifebarbie.com
Ummmmmm,
Maybe they will ask you to do the next one?
gee, what a surprise to see that someone uses my pictures that are clearly copyrighted!
I’m glad my daughter (3 years old) didn’t saw this. I know where she would want to be this summer
George @ Dollhouses For Girls recently posted..Best Selling Dollhouses
Now I know why I absolutely have to travel to Shanghai. Just the idea of being in such a place, a Barbie Doll House for Barbie Doll Houses, makes me go ecstatic!
Jane recently posted..Barbie Doll Houses – Buying Guide
ilove you barbi