March 13, 2008
Worst YouTube Real Estate Videos Part one
Some one has obviously said, “The next big real estate marketing technique is going to be online video. Get ‘em while they’re hot and upload a sales video today.”
I certainly agree that online video is the way to market a luxury property, but when I look through some of the videos online, I wonder what their thinking was. This one, for instance is an aerial view of a luxury mansion for sale in Tulsa with a $1.6 million price tag.
After watching this video, the first thing I thought was – “What’s the point?”
Thirteen seconds of poor quality footage that manages to show how close the main road is to the mansion with the sound of helicopter rotors in the background. Why bother?
All it really shows is lack of professionalism on the part of the realtor. They have obviously gone to some trouble with the text describing the mansion:
“Southern Plantation Estate at 85th and Sheridan
Grand 2.6 acre estate has been meticulously remodeled. Private, gated property offers incredible views of Tulsa. Pond has fountain, gazebo, trees, and sitting area. Also on site are a lighted basketball court, inground pool w/view, and two half acre m/l building lots.
House is just under 7,000 sqft. with 5 bedrooms, 4 full and 2 half baths, office, library, exercise room, family room, formal living, theater room, formal dining, and breakfast area. There is a 3 car attached and a 2 car detached garage. Travertine stone flooring used in kitchen, laundry, and all bathrooms. 5" hand-scraped and beveled cherry hardwood floors used extensively throughout. Also used in the house are mahogany doors and granite countertops.
Theater room has stadium seating with 8 leather recliners, Bose sound system, 106" screen with projector, and concession area with popcorn machine and wet bar. Exotic hardwood decking on approx.500 sqft balcony. Beautiful custom kitchen with professional grade appliances, center island, and granite. Grand center staircase in entry. Master bath offers a large window with view, oversized Jetta tub, fireplace, large glassed-in shower with two shower heads, body spray, rain head, and two vanities with vessel sinks and waterfall faucets. All bathrooms have jetted tubs.
Estate priced at $1,650,000”
The photos I have seen of it show it in an extremely good light.
So why the crappy youtube video? You wouldn’t think of using an out of focus, tilted to one side photograph or badly written, misspelled text in the details. What this really does is throw the written details into doubt. Professional grade appliances? - like the professional grade video?
This mansion is still for sale – the details are on that high quality, exclusive market place, craigslist, so I am assuming the video didn’t help clinch a sale.
I wonder why not?
This will be a weekly look at the “Worst YouTube Real Estate Videos,” so if you have a particular favorite, let me know in the comment box – I will be glad to feature it.
Filed under For Professionals, Worst YouTube Real Estate Videos, video by Mark Knowles
