May 1, 2008

Trouble Brewing for Luxury Real Estate in Mumbai ?

It seems as though trouble is brewing in the luxury real estate market in Mumbai. Luxury-Property-Mumbai.jpg

Demand from local investors has died down dramatically, and now even the Non-Resident Indians or NRI’s who were major investors in such luxury properties, are cooling off. NRI’s are expecting property rates to go lower, just as the US property market is currently witnessing major changes due to the subprime crisis.

Until around four to five years ago, there were just a few developers who were involved with building luxury homes. However many others joined in, due to the higher margins involved.  These developers entered the luxury sector, without a proper analysis or assessment. Thus now they face an imbalance between demand and supply. In the suburbs of Mumbai, the supply outstrips the demand. In fact it is estimated by Jones Lang LaSalle, real estate consultancy firm, that supply exceeds demand by nearly 25 to 35%.

The NRI investors comprised of nearly 20% of luxury home buyers. And these numbers have dropped. The drop in numbers does not look good for the luxury realty market in Mumbai. Moreover, multiple developers seem to be attracting the same NRI segment. Developers are linking up with banks, who have a list of high net potential people, and are offering them freebies such as free round trip tickets to India, in order to take a look at their properties.

At such times, it makes more sense to attract people of Indian origin. PIO’s are those generation of people, whose forefathers migrated during the British reign, and are now settled abroad. There is a considerable number of PIO’s in Australia, Africa, the UK etc.

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Filed under Luxury Properties by Praveen Sequeira

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